Spotlight On: Shoofly 505 Southwestern Jewelry

If you happen to watch my Instagram stories then you saw that I’ve been teasing this brand for the past few weeks and  FINALLY today I am sharing them with you! 

FRIENDS: meet Shoofly 505 Southwestern Jewelry ~ a modern interpretation of vintage Southwestern style. Joanne Douglas, the Designer and personal friend, creates these spectacular (and AWESOMELY priced!) pieces and has been in the business for over 20+ years. 

So let’s dive a little deeper and check out her collection ~ starting with her amazing rings:

Each ring is uniquely designed and handcrafted in New Mexico with custom patterns, graphics and cultural designs but what I love MOST about them is that they are TOTALLY ADJUSTABLE!!!  That’s right ~ one size fits ALL. This is major if you’ve gained weight and/or lost weight … or perhaps your fingers tend to swell as the day progresses … whatever it might be, you just adjust the rings as you wear them AND you’re not restricted to just wearing them on one designated finger ~ the rings work on all.  #WorldsLongestRunOnSentence

Now, there are a handful of curated, one-of-a-kind rings on Shoofly 505’s site that are not adjustable but the lions share ARE. Shop the entire ring collection HERE. 

Ok ~ if you live in the Southwest you’re probably already familiar with Storyteller necklaces. 

What I love about Joanne’s modern take on the Storyteller necklace is that you can choose your necklace chain size (which you can wear as high as you’d like … or as low as you’d like on your neckline) and then either purchase a Storyteller necklace that’s already designed or Joanne will work with you as to what charms you’d like to have on yours. 

She has a wide selection of charms to consider from religious to Southwestern to … wait for it … PARISIAN (!!!) as she recently traveled to Paris and acquired charms from their local marchés.  #OuÍOuÍ!  Shop for Storyteller necklaces HERE. 

Of course she has lots of Southwestern earrings, bracelets and necklaces to swoon over. 

Which you can pair with regular, normal everyday wear or ALSO when you feel like glamming it up. 

Shoofly 505’s vision is to create one-of-a-kind, unique pieces with the goal of creating jewelry that transition well and become wardrobe staples … kind of like a favorite pair of jeans.

Shoofly 505 completely embodies Joanne’s lifelong passion for design and her fascination with sterling silver, vintage style, & attention to fine details. Her pieces are crafted with Santa Fe pearls, sterling silver and a variety of gemstones and have the New Mexico TRUE certification. 

Shop her entire FAB-O collection by clicking HERE and sign up for her newsletter to receive a 10% discount off your first order.  Go get you some, girlfriends!